About Us

Welcome to LeRu & Jay Children's Boutique


Establishing in 2017 as Em & Mac and then relaunching as LeRu & Jay in 2022, we strive to offer a broad selection of today’s modern boutique trends while the prices affordable for your boys AND girls! LeRu & Jay is family owned and operated by a mama of two special kiddos, one boy and one girl. Our name is an ode to them, they have been with us for almost every step of the way!

Why is supporting a small business so special? All of your questions are answered and orders are filled personally by a mama that wants to give you the best experience she can! 

"When you support a small business, you're not helping a CEO buy their third holiday home. You're helping a little girl get dance lessons, a little boy get his team jersey, a mom or dad put food on the table, a family pay mortgage, or a student pay for college"